The Main Theory Of This Given Article Is About How Much

The main theory of this given article is about how much adolescents and their peer influence occurs on social media. Researchers measured adolescents and their neural and behavioral responses to likes on a social media site, Instagram, a popular photo-sharing application and how their peer influence affects them. Social media is very popular and there have been several questions speculating whether or not social media has effects on interpersonal skills, social skills, development, and interactions between young adults. These certain questions revolve around the question whether or not social media has an effect on the developing brain. There are neural mechanisms hidden in social media use. When it comes to adolescence, it is important†¦show more content†¦They then tested to see if the final effects were a positive peer opinion on the brain. Viewing photos that had many likes or that had a few likes was the main reason in seeing how peer influence affected adolescence. They recruited adolescents to participate in their study. The participants posted a photo on their Instagram page, believing that their peers would see it and like it. It was then tested to see how many number of likes were under the photo and if that particular number affected behavioral responses in adolescence. Researchers hypothesized that the participants would like photos that were more popular and had the most likes rather than the photo that was less popular and had less likes. The influence of peers is highly important during the adolescence stage. It means adolescence knows how to interact, communicate, build relationships, and behave appropriately with others. Peer influence and peer pressure can have negative influences. Negative pressure can lead to dangerous and threatening behaviors such as drug use and reckless driving. Young people tend to upload daily activities/routines and risky behaviors online. Those particular actions may have an effect on other peers and encourage them to engage in risky and harmful behaviors. Included in the study, there were photos uploaded showing risky behaviors, trying to see if those photos aided in the influenced responses in adolescence. For this study, researchers used a paradigm andShow MoreRelatedGot to Get You Into My Life: Do Brand Personalities Rub Off on Consumers? Jcr Report1440 Words   |  6 PagesRoedder John This report is a study of brand personalities and how they can â€Å"rub off† on their consumers. This is how the consumer perceives themselves after they use that brand. This article is important because it shows how a brand can affect the consumer. If a brand can capture a personality of a certain person, the more likely that person will stick with that brand. Brand loyalty is a very important aspect of marketing and can produce a lot of good for the brand. 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